Category Archives: Marketing
Five Questions All Self-Employed Professionals Must Ask
Today, marketing is less about selling and more about educating. Here are five questions all self-employed professionals must ask themselves so they can get their message out effectively. What do you do that’s remarkable? Begin by identifying the things people …
Be Social
In the world of business, there are numerous ways to socialize. There are business lunches, cocktail parties, and golf outings, that while they may seem like social events, really have a basis in the world of business. While others may …
Add Some Content
If you’re considering adding content to your company’s website, you need to consider how that content will be sourced. Will you, as CEO, be the person to add a weekly column? Or perhaps you want to add insight from various …
Your Thoughts Determine Your Outcome
As a salesperson in the corporate world, I continually heard the saying, “It’s a numbers game!” This reflected the thought of management that the more calls you made, whether in-person or on the phone, the greater the likelihood for making a …
