Category Archives: Marketing

Social media provides better than ever opportunity

Social media has leveled the business playing field.  It is no longer just the wealthy or well-known who are able to make it big in business.  The job seeker or entrepreneur wanting to connect with and support others has an equal chance …

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Five Questions All Self-Employed Professionals Must Ask

Today, marketing is less about selling and more about educating.  Here are five questions all self-employed professionals must ask themselves so they can get their message out effectively. What do you do that’s remarkable? Begin by identifying the things people …

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Be Social

In the world of business, there are numerous ways to socialize.  There are business lunches, cocktail parties, and golf outings, that while they may seem like social events, really have a basis in the world of business.  While others may …

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Add Some Content

If you’re considering adding content to your company’s website, you need to consider how that content will be sourced.  Will you, as CEO, be the person to add a weekly column?  Or perhaps you want to add insight from various …

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